The market is so competitive that, to stand out, you really need to offer something unique. Dyson – yes, Dyson – has decided it has the answer. The Dyson OnTrac is a bold new pair of premium wireless headphones that offers an outstanding battery life and colourful customisation options that we’ve never seen before.
It’s an exciting proposition...
Price Dyson’s positioning of the OnTrac at the premium end of the market is a clear sign of its ambitions. Costing £450 / $500 / AU$799, the OnTrac faces formidable competition from the likes of the (originally launching at £549 / $549 / AU$899 and now regularly seen for £499) and the (£450 / $429 / AU$649, down to £379). Both models have remained five-star powerhouses ever since their respective launches, and it will take some doing to match and beat their impressive levels of sound quality, noise-cancelling, design and features.
Most recently, the headphones launched at a similar price of £449 / $449 / AU$699, and it found out the hard way just how high the standards are and how fierce the competition is at this premium price range. Design & customisation Let’s tackle the most obvious and eye-catching aspect of the Dyson OnTrac first, before we get into the finer details. The design of these OnTrac headphones is bold and loud even before we get to the various customisations on offer, which include being able to swap out the outer ear caps and ear cushions for different colours.
The OnTrac come in four main body fi.