NAIROBI, Kenya, Oct 9 – Double Olympic champion Eliud Kipchoge has landed a major ambassadorial role with the United Nations Educational, Scientific and Cultural Organization (UNESCO), starting a two-year stint as their goodwill ambassador for sport, integrity and values. Click here to connect with us on WhatsApp Kipchoge was unveiled as UNESCO’s new ambassador at the United Nations (UN) headquarters in Gigiri on Wednesday morning. Louise Haxthausen, the UNESCO East Africa Regional Director says they were attracted to work with Kipchoge due to his values in discipline, integrity as well as his championing for environmental conservation and education for children.
“We have a very similar state of mind and priorities (with Kipchoge) and that is what made it a perfect match for us to join hands,” Haxthausen told Capital Sport. Eliud Kipchoge with Louise Haxthausen, the UNESCO East Africa Regional Director. PHOTO/Timothy Olobulu She added; “For him, being the exceptional athlete that he is and with a bigger outlook onlife and how sports can be a means to live a better life is what attracted us to him.
We are also looking at how young people can be empowered through sports, education and caring about the planet. He has a very strong engagement on environmental conservation and that is an area close to what UNESCO is doing.” With UNESCO particularly keen on environment and education, Kipchoge, whose foundation’s values hinge on the same, fit glove to hand in the new p.