Newswise — El Paso, Texas — National organizations continue to recognize talented leaders at Texas Tech Health El Paso. Araceli Moreno, M.Ed.

, is part of an important team in the university’s Student Affairs and Student Engagement office that helps students navigate a path to success. Moreno, associate director of financial aid and veterans affairs coordinator, was recently selected for a prestigious nine-month leadership development program hosted by AACRAO, the American Association of Collegiate Registrars and Admissions Officers. Moreno is one of 10 scholars from across the United States chosen to participate in the 2024-2025 ASCEND program, which aims to prepare mid-career professionals from historically underrepresented backgrounds for leadership positions in student enrollment management, a field dedicated to student success in higher education.

“Participating in this program is an incredible opportunity to not only advance my professional skills but also contribute more effectively to the success and well-being of our students,” Moreno said. “I'm eager to apply the knowledge and insights gained to make a meaningful impact at Texas Tech Health Paso and further my career in higher education administration.” ASCEND will expose the scholars to curriculum, coaching and mentorship as it teaches the concepts of strategic enrollment management, known as SEM.

SEM is a comprehensive process, focusing on the end-to-end higher education journey: attracting students, .