Wednesday, August 28, 2024 Destination Toronto is excited to reaffirm its prestigious partnership with Virtuoso®, a renowned luxury travel network. This renewed collaboration positions Destination Toronto within Virtuoso’s elite group of more than 2,300 preferred suppliers across 100 countries. By maintaining its status in this exclusive portfolio, Destination Toronto will gain access to enhanced sales and marketing opportunities targeted at Virtuoso’s network of luxury travel advisors and their discerning, high-end clientele.

With Virtuoso agencies collectively achieving an average annual sales figure of $35 billion, this partnership solidifies Toronto’s presence in the global luxury travel market, aligning the city with the industry’s most influential players. “Toronto is not only Canada’s most-visited destination, it also offers a distinct luxury experience that is accessible, authentic, and open-hearted,” said Andrew Weir, President & CEO of Destination Toronto . “Joining Virtuoso’s global network enables us to share Toronto’s unique story of premium experiences – drawn from our exceptional cultural diversity – with new and returning visitors from around the world.

” As a renewed Virtuoso preferred partner, Destination Toronto aligns itself with a prestigious group of luxury hotels, resorts, cruise lines, airlines, tour operators, and other top-tier travel entities across the globe. These partners are recognized for their commitment to delivering.