Destination Future successfully concluded its inaugural Future Summit on August 20, 2024, at Kurumba Maldives, the first resort where the story of Maldivian tourism began. The event, attended by a distinguished audience of tourism pioneers, industry leaders, and key stakeholders, Mr Ibrahim Shiuree, CEO and Managing Director of MMPRC and Abdulla Ghiyas, Chairman of MMPRC, marked a significant milestone in the Maldives tourism industry's journey. The summit was inaugurated by the Minister of Tourism, Mr.
Ibrahim Faisal, who expressed his gratitude, stating, "Thank you to the incredible team and organizers of Destination Future. My sincere gratitude goes to all panelists, participants, and attendees for your insightful contributions. Together we can work towards a more sustainable and innovative tourism industry.
" Dr. Simad Saeed, Managing Director of CDE Consulting, delivered an impactful keynote speech titled "Brand Maldives, Today and Tomorrow – A Sustainability Perspective." His address focused on crucial aspects of sustainability, including environmental protection, economic viability, and human capital development.
Dr. Saeed emphasized that integrating these sustainable practices is crucial for maintaining the Maldives' prestigious brand positioning and ensuring long-term success in the competitive global tourism market. Additionally, Dr.
Saeed advocated integrating awareness programs within schools to foster a deeper understanding of the tourism industry's impact and i.