I've followed Lone Fox on Instagram for years. Pre-working at H&G even. I think I might have even mentioned him in my interview when asked about which interior designers inspired me.
That was true – his videos both on YouTube and on Instagram did very much inspire me and helped with my own apartment reno which I slowly mostly DIYed over the various lockdowns of 2020. If you haven't come across Lone Fox's videos, designer Drew Michael Scott is the LA-based designer behind them. It's the fastest-growing YouTube channel in the home space.
Through his DIY projects, home renovations, and unique design perspective, Drew is changing how we approach design, and both inspires and educates his community on how to curate beautiful homes regardless of budget. What drew me to Drew's content is that, unlike other DIY accounts I was following at the time, it wasn't all about the quick, cheap overhauls you can do in an hour, that look impressive in an Instagram reel but in reality don't hold up or date in a few months. Rather, Drew's posts were about creating timeless, considered spaces, by customizing pieces and updating one-off finds.
His interior design style is that incredibly covetable transitional layered look – somehow both traditional and current. Here I asked Drew about how his jounrey in interior design started, how he defines his style, and what's next for Lone Fox. How would you describe your design aesthetic? 'My design style is constantly evolving, but at its core, I would .