Friday, July 19, 2024 Food & Hospitality Malaysia Borneo Edition 2024 (FHMB 2024) is set to revolutionize Sabah’s food and hospitality scene. This premier trade event is buzzing with excitement, debuting its co-location with the 24th Sabah Hospitality Fiesta (SHF), Sabah’s largest culinary and food & beverage service skills competition. Scheduled from 26 – 28 September 2024 at the Sabah International Convention Centre (SICC) in Kota Kinabalu, this captivating event promises a feast for the senses, a launchpad for industry growth, and a celebration of culinary and hospitality talents.

Exclusively organized by Informa Markets Malaysia, FHMB 2024 is set to revolutionize the hospitality and culinary industries. This premier event will showcase the latest innovations, industry leaders, and top-notch products under one roof. Elevating the experience is the strategic co-location with the 24th Sabah Hospitality Fiesta (SHF).

Co-organized by the Asian Tourism International (ATI) College and the Malaysian Association of Hotels (MAH) Sabah/Labuan Chapter, the SHF serves as a vital platform for nurturing the next generation of culinary and hospitality talents. This collaborative effort will foster a dynamic ecosystem, catalyzing business growth, industry innovation, and talent development – a true win-win for the sectors. “We are thrilled to partner with the long-running and respected SHF to create a dynamic platform to drive growth for Sabah’s food and hospitality industries.