Long serves as Chief Experience Officer at Crunch, driving innovation and advancing member experience NEW YORK , Aug. 12, 2024 /PRNewswire/ -- Crunch Fitness , a leading high-value, low-price gym, is pleased to announce the appointment of Molly Long , its Chief Experience Officer, as the company's new Chief Operating Officer (COO), effective August 12, 2024 . Since 2023, Long has played a pivotal role in enhancing the member experience by driving club innovation and redefining the entire member journey.
Bringing 14 years of experience between her time at Crunch and 7-Eleven, Long has a proven track record for leading transformational change and championing the member experience for large organizations. "We are thrilled to appoint Molly as our new Chief Operating Officer," said Jim Rowley , CEO of Crunch Fitness. "We're looking forward to Molly bringing her profound expertise, enthusiasm, and drive to this new role as she looks to enhance the company's daily operations, support our franchise network, and greatly impact Crunch's greater strategic goals.
Molly's dedication to the Crunch brand has been instrumental, and we believe that she is uniquely qualified to step into this role." In Long's new role as COO, she will be responsible for driving operational excellence, delivering high-quality experiences to members, and supporting the company's growth and long-term vision. "Molly is a seasoned veteran who has made a remarkable impact and deepened our commitment to growth and op.