The head of a youth music charity has been named as one of seven “game changers” in art and film at a first-of-its-kind installation at a top museum. Adam Joolia is the driving force behind Brighton-based AudioActive, a charity which helps disadvantaged young people get into music. During his 18 years at the helm, the charity has played a part in the journey of many critically acclaimed musicians including Rizzle Kicks, Celeste, SpectraSoul, Frankie Stew & Harvey Gunn and ArrDee.
Now he has been named as one of seven “game changers” in art and film, alongside Bend It Like Beckham director Gurinder Chadha and founder of Yorkshire Sculpture Park Sir Peter Murray. Created using state-of-the-art cognitive technology, the AI data painting uses the brainwaves of the seven ‘Game Changers’ to create a projection inspired by their work. Marking 30 years of the National Lottery, it is a UK-first artwork for Istanbul-based Ouchhh Studio, who use cognitive technology to illuminate iconic buildings across the world.
Adam said: “He flew over from Istanbul, stuck a brain wave reader on my head and interviewed me. The brain data is the “paint” and the algorithm is the “brush” – I genuinely don’t know what to expect but I’m excited.” Entitled “Symphony of the Game Changers”, the piece was projected onto the V&A’s Exhibition Road courtyard building (Image: James Speakman/PA) Entitled “Symphony of the Game Changers”, the piece was projected onto the V&A�.