Las Vegas is no stranger to spectacle. Known for its neon lights and a certain unapologetic swagger, the city felt like a natural extension for ComplexCon –– the cultural zeitgeist that has become synonymous with streetwear, hip-hop, food and cutting-edge art. Making its Vegas debut this past weekend, November 16 and 17, ComplexCon didn't just land in the desert — it owned it.
From the moment you stepped into the Las Vegas Convention Center, it was clear that this wasn't just another trade show. It was a celebration, a flex, and a meeting of minds all at once. Newsweek got to attend the festivities, and the sprawling venue was a maze of exclusive drops, immersive brand experiences, and panels featuring some of the most influential voices in the culture.
Think of it as a utopia for the stylishly obsessed. This year, Travis Scott and his visionary collective, Cactus Jack, elevated the game with the launch of CactusCon — an innovative, immersive experience that redefined creativity, collaboration, and cultural engagement. Serving as Creative Director and headliner of ComplexCon 2024, Scott introduced more than 35 exclusive collaborations and installations, partnering with some of the world's most creative designers, artists, and brands.
At its core, ComplexCon has always been about fashion, and the Las Vegas edition took that to another level. It featured booths from must have brands like Nike –– with it's 3d printed Air Max 1000 which was available by winning a slot.