Coco Gauff went from a promising young talent to a standout tennis star , with a net worth evaluation of around $12 million. Her rise to success combines her on-court success with smart business ventures, positioning her as one of the sport's top players. Gauff's highest achievement came during last year's U.
S. Open, where she secured her first Grand Slam title and earned $3 million in prize money. The tournament established an equal prize money system in 1973, thanks to the efforts of tennis legend Billie Jean King.
King's fight allowed players like Gauff and Novak Djokovic , who also took home $3 million for their victory in the same tournament, to benefit equally from their wins. At just 20 years old, Gauff has developed brand associations with some of the most recognizable brands globally . Her most standout endorsement is with New Balance, who outfits her from head to toe on match days.
Ben Shelton fell in love with another sport before becoming next big star of U.S. tennis Carlos Alcaraz's U.
S. Open in doubt as incident sees training session abandoned Gauff is the only women's tennis player with a signature sneaker. Her latest model, the CG2 , was unveiled in front of a media audience, including Express U.
S. Sports, a special "Coco's Court" pop-up event in New York City just beforethe U.S.
Open. The "Power and Grace" colorway of the CG2 features an oxidized blue upper combined with a "firefly" color, reminiscent of a tennis ball, and was the event's highlight. The shoe .