Copy link Copied Copy link Copied Subscribe to gift this article Gift 5 articles to anyone you choose each month when you subscribe. Already a subscriber? Login ′′Men hate shopping. They’re always looking for ways to leave a store,” says Christian Kimber.
His goal? To make them stay. “The ambition was to create a space that men actually wanted to be in and did not want to leave. We want them to feel that this is their store.
” Kimber, one of Australia’s most established and successful menswear designers , has two boutiques already, in Armadale and Fitzroy in the suburbs of Melbourne. On August 1, he will open his first CBD store on Little Collins Street, just down the road from Louis Vuitton. You can practically smell the croissants from Lune on nearby Russell Street.
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