The #1 dermatologist recommended skincare brand in the United States * unveils targeted scalp solutions to help eliminate dandruff, exclusively with Walmart. NEW YORK , Nov. 4, 2024 /PRNewswire/ -- CeraVe, the #1 dermatologist-recommended skincare brand in the United States , and the undisputed skincare champion loved by dermatologists and consumers alike, is thrilled to announce its highly anticipated foray into haircare.
Introducing CeraVe Anti-Dandruff Shampoo and Conditioner breakthrough system that eliminates up to 100% of visible flakes without disrupting the scalp barrier and helps to alleviate symptoms of mild to moderate dandruff, while still leaving hair feeling healthy and soft. The secret? A revolutionary approach that targets the root cause of dandruff – ceramide deficiency – while respecting the delicate balance of your scalp barrier. Since its inception in 2005, CeraVe has been committed to bringing products developed with dermatologists to the market.
Research indicates that 20% of Americans suffer from dandruff** and in fact, only 40% of dandruff sufferers use anti-dandruff products and have expressed the need to get haircare solutions that offer a softer, shinier finish, that moisturizes more and doesn't dry the hair***. As a cultural brand deeply rooted in skincare science, CeraVe recognizes that a healthy scalp is the foundation for healthy hair. This innovative new range offers gentle, yet highly effective therapeutic solutions for all.
Launching with.