, /PRNewswire/ -- The global and market size is estimated to grow by from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of about 10.43% during the forecast period.
Increasing popularity of online is driving market growth, with a trend towards increasing use of social media marketing by operators. However, socio-economic impact of poses a challenge. Key market players include Bufalo Partners, Caesars Entertainment Inc.
, Cher Ae Heights , DraftKings Inc., Flutter Entertainment Plc, Galaxy Gaming, .Com Group Ltd.
, Konami Group Corp., Luxury , , MGM Resorts International, NOVOMATIC AG, Selina, SJM Holdings Ltd., Sky City Auckland , Table Trac inc.
, Thinamy Entertainment Ltd., Wynn Resorts Holdings LLC, CT Gaming, and Motion JVco Ltd..
Get a detailed analysis on regions, market segments, customer landscape, and companies- Social media marketing has emerged as a powerful tool for operators, both online and offline, to attract and engage customers. With consumers spending significant time on social media platforms like Facebook, Twitter, Pinterest, Instagram, and YouTube, these channels offer fewer restrictions and greater reach compared to traditional marketing methods. Vendors are capitalizing on this trend by using innovative strategies, such as floating advertisements, winner stories, and lucrative offers, to promote and create brand awareness.
Social media marketing enables to convey the glamorous, exciting, and fun aspect of , encouraging new use.