Electric vehicles aren’t cheap yet . I mean, to be fair, no cars are cheap anymore with an average transaction price above $48,000 , but now “luxury” EV makers looking to capitalize on a market looking for cheaper all-electric vehicles. Tesla , Rivian , Lucid and even VinFast are planning on bringing cheaper offerings to the U.
S. and more and more people are turned away by high-priced electric vehicles. Right now, though, these automakers are all planning how to entice car buyers further downmarket to get into one of their cars.
Automotive News laid out exactly how each company plans to do just that. Here’s what it says Tesla is planning to do with its mostly ancient lineup : The segment leader, Tesla, is promising affordable models next year using an updated version of its compact vehicle platform that underpins the Model Y crossover and Model 3 sedan, although the company hasn’t provided details. Tesla’s lineup is aging rapidly, leading to a sales slump in the U.
S. through the first half of the year. Of Tesla’s five models, only the Cybertruck pickup is new.
The Model Y, Model 3, Model S sedan and Model X crossover are still in their first generation. Tesla is also planning a dedicated robotaxi, without human controls. To be fair, Tesla is probably the trickiest automaker to try and make predictions about due simply to the unpredictability of CEO Elon Musk .
All of these plans could die on the vine at a moment’s notice. Anyway, here’s what Rivian and Lucid.