Wednesday, November 20, 2024 The 108-room Cambria Hotel Imperial-El Centro, managed by Brick Hospitality, opens as Imperial Valley’s only full-service hotel, boosting tourism and jobs. The 108-room Cambria Hotel Imperial-El Centro, managed by San Diego-based Brick Hospitality, has officially debuted as the only full-service hotel in California’s Imperial Valley. Renowned for its expertise in managing upscale properties across the state, Brick Hospitality brings its hallmark of exceptional service and operational excellence to the region.

This launch represents a significant milestone in Imperial County’s economic growth, generating employment opportunities and driving tourism with a staff of 50 local employees already onboard. Cambria, the sixth brand in its portfolio, is celebrated for its cutting-edge amenities, including premium guest rooms with complimentary WiFi, innovative meeting spaces, and locally inspired cuisine and beverages. Part of the prestigious Choice Hotels family, the Imperial property offers one floor dedicated to long-term rentals with fully equipped kitchens, complemented by three additional floors of rooms and suites.

As with all Cambria locations, the Imperial property features a curated restaurant and bar experience at the 1905 Bar & Grill , offering local craft beers, signature cocktails, and a full-service menu for breakfast, lunch, and dinner. Additional amenities include a modern meeting and event space, spa-like bathrooms with Bluetooth-ena.