Over half of Brits have admitted to 'roomscrolling' - the act of browsing property listings just for fun, a new study has revealed. The survey, which polled 2,000 adults, found that 42% are daydreaming about homes they'll never live in, with a staggering 69% confessing they regularly peek at estate agent windows to check out the latest properties and their prices. A nosy 7% can't help but look every time they walk past an estate agent, while 31% love to send pictures of houses to friends and family via WhatsApp , texts, or emails, even though 56% know they can't afford to buy right now.
Graham Paterson, CEO of Jitty , the AI-driven property search engine behind the research, said: "People love looking at other people's properties and chatting about them with pals. We can walk past hundreds of homes each day but never know what they look like on the inside - which is why it's so interesting to have a peek online." Paterson pointed out: "It's not all about being nosey though, looking at other properties is a great source of inspiration and it's interesting to see what other people can do with a space similar to your own - and how much they are selling for.
" Interestingly, the poll also showed that 34% of those who indulge in 'roomscrolling' are lured by properties way out of their price range, whereas only 29% actually look at homes within their budget. Meanwhile, 27% are scoping out what kind of property they could snag in the future, and 24% can't resist comparing their own h.