The health and beauty retailer's weekly online sale event has included the highly coveted L'Oréal serum hailed by beauty buffs. It's officially £10 Tuesday at Boots, meaning shoppers can restock their cosmetics bag with a range of top-rated products for less today (August 6). This week's sale includes the highly coveted L'Oréal Paris Age Perfect Cell Renew Midnight Serum .

Hailed as "better" than Estee Lauder's iconic Advanced Night Repair Serum , we expect this to be highly popular today. With L'Oréal's serum usually costing £35 for a 30ml , beauty buffs can save themselves £25 off the RRP with the health and beauty chain's limited deal. Meanwhile, Amazon offers the same-size bottle for £16.

97, while Superdrug and Lookfantastic still have it for full-price. Not only is the retailer's one-day sale cheaper than other prices on the market, but it is made greater as a 30ml bottle of the Estee Lauder Serum is priced at £65. It is worth noting that the flash sale is only available today and will go back to full-price tomorrow (August 7).

Hailed as a "must have" by other Boots shoppers , the L'Oréal Midnight Serum works to support skins own cell renewal process overnight. Suitable for all skin tones and types, it has been praised for its "lightweight" texture that leaves skin "plumped" and "dewy". It's also become an icon in its own right for its anti-ageing qualities, with wrinkles said to be "reduced" within "four weeks".

Numerous shoppers who have used it praised it.