Calling all Beyoncé fans! The 32-time Grammy award winning artist and long-time whiskey lover is launching her very own whiskey brand. SirDavis Whisky is a partnership between the singer and Möet Hennessy, and it's named for Beyoncé Knowles-Carter's great-grandfather — Davis Hogue — a moonshiner in the South during the Prohibition era who would hide his hooch in the knots of trees for friends to find. Beyoncé said of the venture in a press release: "When I discovered that my great-grandfather had been a moonshine man, it felt like my love for whisky was fated.
SirDavis is a way for me to pay homage to him, uniting us through a new shared legacy." Möet Hennessy tapped a huge name in the business to develop the spirit with her, Master Distiller Dr. Bill Lumsden.
Together, they created a whisky that's already winning accolades. And while many celebrities have joined the spirits business — including Michael Jordan and George Clooney — Beyoncé is helping push up the number of female celebrity owners which currently stands at just 14%. SirDavis Whisky is already standing out SirDavis Whisky was created to stand apart from other American brands.
It's purported to have toffee flavors with notes of warming spices and malt, with a honey finish — a nice profile for a whiskey sour . In the press release, Master Distiller Dr. Bill Lumsden noted what makes this particular whisky shine: "The distinctive grain selection and unusual secondary maturation in sherry casks h.