Us Weekly has affiliate partnerships. We receive compensation when you click on a link and make a purchase. Learn more! I love drugstore makeup, but there’s one category I’ll always splurge on: eyeshadow palettes.

In my experience as a beauty writer, the more affordable options crease, smudge and flake after just a few hours. I had come to terms with dropping a few extra bucks for solid eyeshadow — until I learned Bethenny Frankel swears by Revolution Beauty Eyeshadow Palettes . Here’s why I’m adding this product to my makeup routine ASAP.

I admire Frankel for her bluntly honest beauty reviews, and I’ve never heard her sing such high praises on a single product before. In a recent TikTok video , she raves about the Revolution Beauty True Icon Bronze Eyeshadow Palette : “May I introduce you to the reigning champion of drugstore eyeshadows.” If Frankel doesn’t believe in spending more than $40 on an eyeshadow palette, why should I? Get the Revolution Beauty True Icon Bronze Eyeshadow Palette for $12 at Amazon! What’s so special about another 12-pan eyeshadow palette ? The price point alone is eye-catching (it’s just $12!).

That comes out to just a dollar a shade — a total steal in the makeup world. The mogul explains she initially didn’t even bat an eye at the palette. “[I thought] it was just another drugstore eyeshadow.

” But one use completely changed her perspective, and now it’s the only eyeshadow she wears. Frankel says it resembles Patrick .