In 2023, we were still able to report on continuously rising sales figures for electric cars, but things look bleak in 2024. In view of the current weakness in demand, many brands are currently making statements: The switch to electric drive is taking longer than expected, customers are not being attracted, and sales of combustion engines and plug-in hybrids are expected to remain high. This is now also the case at Audi.
The transition phase from vehicles with combustion engines to electric cars is becoming longer, company boss Gernot Döllner told journalists. However, the goal announced three years ago of only offering electric cars from 2033 remains in place, Autocar quotes the manager as saying. For the nine years until Audi's combustion engines phase-out, the company anticipates a lower demand for purely electric cars (BEVs).
Instead, customers will turn to plug-in hybrids (PHEVs), according to the Audi boss. The PHEV range will therefore be expanded. Recently available again with 125 kW and a small 52 kWh battery: Audi's electric bestseller Q4 e-tron Audi e-tron GT: The equivalent of the Porsche Taycan recently received a facelift Audi currently offers four electric models: the three SUVs Q4 e-tron, Q6 e-tron (cover photo) and Q8 e-tron as well as the Gran Turismo e-tron GT.
They will soon be joined by the A6 e-tron saloon and estate , which are due to be launched on the market in 2024. The A4 e-tron will then follow next year, and work is also underway on equivalents .