Monday, November 11, 2024 The Ascott Limited (Ascott), a fully-owned lodging division of CapitaLand Investment (CLI), has formed a strategic alliance with Vlasta – Sam Son to manage Lasong Hotels & Villas Sam Son. This partnership signifies a landmark project for the region, introducing The Unlimited Collection brand for the first time in Thanh Hoa province and marking Ascott’s second property under this brand in Vietnam. This agreement also enhances the collaboration between Ascott and Van Phu Invest, the owner of the Vlasta – Sam Son complex, expanding on Ascott’s successful management of Oakwood Residence Hanoi, another Van Phu Invest property.
This milestone further solidifies Ascott’s commitment to broadening its portfolio of upscale international hospitality brands in Vietnam. Named Lasong Hotel & Villas Sam Son by The Unlimited Collection, the property will develop in two stages. Phase 1, set to open on April 1, 2025, will unveil 68 individually designed rooms and 20 exclusive villas in Zone 1 of the Vlasta – Sam Son project.
Phase 2, scheduled for completion by May 2025, will add 198 luxurious units in Zone 2. The resort’s architecture reflects the dynamic coastal atmosphere of Sam Son City, inviting guests to enjoy an active beach lifestyle. Located just 15 km from Thanh Hoa City, the resort lies on a peaceful, pristine stretch of shore south of Sam Son and is conveniently near attractions like Sun World Sam Son amusement park, the historic Co Tien Temp.