Aryan Khan reveals what inspired him to create his own fashion brand, who he sees as his 'ideal customer'

Aryan Khan posed with Shah Rukh Khan on a new magazine cover as he promoted his brand D’YAVOL . The father-son duo looked dapper as ever modelling D’YAVOL's latest collection on the cover of L’Officiel Arabia – while Aryan wore a dark graphic T-shirt with his baggy jeans, Shah Rukh wore a cool white tee. In the accompanying interview , Aryan was asked the inspiration behind his luxury streetwear brand.

He also revealed when and how you can get your hands on the latest drop from D’YAVOL X. Also read | ₹ 24k for T-shirt, ₹ 2 lakh for jacket:Aryan Khan's 'ridiculously expensive' clothing brand Aryan Khan on his taste and inspiration He said, “I’ve been fortunate enough to have had quite a broad exposure to the world having done school in the UK and college from the States, and of course having lived most of my life in India. Therefore, when it comes to my taste in film and other avenues in general, there aren’t too many cultural barriers, which allows me to have a very universal approach to anything I do.

I feel this permeates into all the work I do and makes it universally appealing (that’s the goal at least!) At D’YAVOL we are also quite a diverse team, so this mix of nationalities and perspectives feeds into what we do on a daily basis.” A post shared by L'Officiel Arabia (@lofficielarabia) ‘We don’t mass produce our products’ Asked who does he see as his 'ideal customer', Aryan said, "Our ideal customer is someone who understands luxury but is.