Aryan Khan’s first response to me is striking — “We don’t bottle up experiences or feelings, we bottle the world’s finest spirits.” It perfectly encapsulates Khan’s confident, no-nonsense approach, positioning himself as an entrepreneur who isn’t just peddling luxury for its own sake but is genuinely committed to offering something authentic. At just 26, Khan is juggling more than one might expect from someone his age (he self-admittedly sleeps around four to five hours a night and is also the showrunner, writer, and director of a series titled Stardom ) but he and his co-founders Leti Blagoeva and Bunty Singh believe that D’YAVOL is not just a brand but a philosophy and hence, they have an unwavering commitment to ensuring that this luxury collective delivers on its promise of uncompromising quality.

“Just recently, we debuted a signature whisky cocktail that is infused with popcorn, along with our reimagined version of a classic vodka martini. We encourage consumers to sip our liquid neat as a taster, allowing them to better appreciate how our refined flavour profiles shine through in a cocktail. This sensory journey of tasting a key ingredient on its own before enjoying it in a cocktail has consistently delighted our consumers,” says co-founder Leti Blagoeva, elaborating on how to enhance the consumer experience with their spirits.

D’YAVOL offers a curated portfolio of premium white and brown spirits, including Scotch whiskies and vodka, recognised .