EXCLUSIVE Are these the next Birkenstocks? Gwyneth Paltrow sports slip-on cork sandals designed for comfort and support - and they're really cute By Pandora Amoratis For Dailymail.com Published: 19:57 EDT, 3 October 2024 | Updated: 19:57 EDT, 3 October 2024 e-mail View comments Goop founder Gwyneth Paltrow has always had an eye for style, and if her wellness and lifestyle brand is any indication, money is no object. This time, however, the Academy Award winner has discovered a brand new line of footwear that's comfortable, chic and affordable.
In recent months, the star has stepped out wearing slip-on shoes by Message. Meghan Higney founded Message in 2023 with the goal of creating an innovative and attractive Apres sport sandal. 'I really care about how I look and like to be comfortable, so that was at the heart of my design philosophy,' Meghan tells Daily Mail.
Gwyneth Paltrow has stepped out several times wearing shoes by Message 'The crux of my Aha moment was when I was at the Marin Country Mart, everyone was in $200+ athletic getups and in the cubbies were dirty Birkenstocks and broken flip-flips,' she said. 'We're investing in this wardrobe but we don't have anything that's functional and pulls the look together to run out the door in. 'I thought how do I bring minimal design aesthetics and clean lines, such that someone like a Gwyneth (Paltrow) would rather put this on her foot than run out the door in her Birkenstock?' Meghan Higney founded Message in 2023 with the go.