Apple’s iPhone 16 series is set to be unveiled on September 10, 2024. This release is generating a lot of excitement, not just because of the new features, but also due to some intriguing details about Apple’s production plans. Recent supply chain information, shared by The Elec, gives us a peek into what Apple is focusing on for this new lineup.
It seems Apple is placing a big bet on its high-end models, especially the Pro and Pro Max versions. Apple’s iPhone 16 Pro Max Production Soars: Here’s Why For the iPhone 16 series, plans to produce around 90.1 million units.
This is a slight increase from last year’s target of 86.2 million units for the iPhone 15 series. While the overall increase is small, the distribution of production across the different models is where things get interesting.
Apple is clearly prioritizing its premium models, particularly the iPhone 16 Pro Max, which is set to dominate production. The iPhone 16 Pro Max will make up 37% of the total production, or about 33.2 million units.
This is a significant jump from the 24.2 million units produced last year. Apple’s focus on the Pro Max model highlights its commitment to providing top-tier technology, design, and performance for consumers who want the best.
By ramping up production of this model, Apple aims to capture a bigger slice of the high-end smartphone market, where profits are often higher. Similarly, Apple plans to produce about 26.6 million units of the iPhone 16 Pro, which will account.