Friday, August 30, 2024 The Asia Pacific Incentives and Meetings Event (AIME) has officially announced the details of its highly anticipated Knowledge Program for the 2025 event. Set to be held at the Melbourne Convention and Exhibition Centre (MCEC) in February, this year’s theme, “We Matter!” is designed to celebrate and elevate the global business events industry as a powerful catalyst for economic growth. With a dynamic line-up of keynote speakers, industry leaders, and renowned professionals, AIME 2025 promises to be an event that not only educates but also inspires attendees to push the boundaries of what’s possible in the business events sector.

The Knowledge Program, hosted and curated by BEAM Founder El Kwang, is slated to launch AIME on 10 February 2025. This exclusive program will see contributions from AIME’s speaker bureau partners alongside industry business leaders who are expected to engage, educate, and inspire the 1,600 global event professionals attending the opening day of AIME 2025. With an overarching theme of “We Matter!”, the Knowledge Program aims to highlight the significance of the business events industry as a driver of global economic growth, while also creating a platform for meaningful dialogue on the future of the industry.

A central component of AIME 2025’s Knowledge Program is the involvement of the Knowledge Program Advisory Committee. This committee, composed of eight leaders from the Asia Pacific meetings and events industr.