Priya Ahluwalia’s Spring/Summer 2025 collection is an emotional celebration of culture and identity. Inspired by recent travels and her grandmother’s enduring pull to India after fifty years in England, the collection reflects a deeply soulful connection to home and heritage. As Ahluwalia continues to weave the thread of her own Indian-Nigerian roots and London upbringing into each collection, this new season brings the stories of those who have travelled across the seas with an indelible tie to their past and a profound understanding of the desire to invoke and honour ancestral homes from another land.
Titled ‘Home Sweet Home’, the collection utilises a warm colour palette to evoke comforting feelings of nostalgia. Soft tones of ecru and deep shades of brown and red provide a base for bursts of colour in bright and sky blues, forest green, dusty pink, teal and saffron which offer balance and tranquillity as Ahluwalia navigates the journey between past and present. Rich storytelling is matched with rich embellishment and an abundance of prints as Ahluwalia recalls images of her grandparents’ home.
In places, garments are blanketed by geometric and modern patterns, while a fitted knit dress is engulfed by a swirling pink, blue and white design reminiscent of a distant sky. The collection is decorated with freshwater pearls by Pandora throughout and loose hanging beading on knitwear, tailoring and wigs that, as the brand tells us, evoke the traditional wooden curtains.