Beatrix Potter's Ginger and Pickles is a particularly quirky and delightful tale – the plot a delightful mixture of ambition and consequences. Sadly, there is no happy ending for the eponymous and inept shopkeepers – a yellow tom-cat named Ginger and the terrier Pickles. The family behind Cheshire's renowned Ginger and Pickles tearooms and various interwoven businesses, chose Miss Potter's title when they launched the first of their delicious enterprises, but unlike Mis Potter's imagining, theirs is a story of awards, innovation, and many thousands of satisfied customers.

From a children's clothes shop in Nantwich, Bev and Andy Ozard extended into the space next door vacated by the Nantwich Chronicle and launched their first child-friendly tearoom. Early on, they realised if their food was to meet the high standards they were reaching for, they should open a bakery, so the Nantwich Bakehouse was born. Not satisfied with this, they started a second bakery, in Tarporley, where the Stitch knitting and craft supplies store – another family enterprise – was located.

They couldn't resist opening a café tearoom there too, and Ginger and Pickles Tarporley came into existence. The elegant Georgian building in Chestnut Terrace, opposite the bakery, now houses a retreat from the hustle and bustle of the village's attractive and energetic high street and is where the Ginger and Pickles team tries out ideas. In 2020, Ginger and Pickles opened a third store, inside Lowe’s Farm .