The TL;DR: Work influencers who share about what they do for a living are gaining traction on TikTok. Check out five of them who rock the hashtag #worktok. TikTok work influencers (clockwise from top left) Rob Li, Lee Yik Keat, Keni Lin, Tiny and Cassie Holland.
Recently, some influencers have been following a new trend on social media – but not viral dance routines, exotic holiday destinations or outfits of the day, like you might expect. Amid a rise of full-time influencers who leave their previous jobs to pursue careers in social media, these influencers have instead been using TikTok to showcase their main jobs under the hashtag #worktok. And why not? Their work is their life too.
Here are five work influencers who make #worktok exciting with engaging videos and valuable insights into their professional lives as a private chef to billionaires, an anaesthesiologist, a keycap maker and others. 1. Cass Holland Cass Holland driving her cart.
PHOTO: CASSHOLLAND/TIKTOK TikTok handle: @cassholland Number of followers: 2.3 million Real name: Cassie Holland Age: 29 Work: Golf cart bartender Watch this video: Love a good ole cart clean-up Cassie Holland’s “office” is a pink-and-green cart, which is often further adorned with colourful ornaments on special occasions, like her birthday. She is a golf cart driver and bartender based in Las Vegas.
Enter Cassie’s world as a “cart girl” as she uses vlogs and humorous mini-stories to talk about how she relies on tips from cu.