The second edition of the Uttar Pradesh International Trade Show (UPITS), often mentioned as the "Maha Kumbh of hopes and possibilities" for entrepreneurs, is set to be inaugurated on Wednesday (Sep 25) at the India Expo Mart in Greater Noida. Vice President Jagdeep Dhankhar, alongside Uttar Pradesh Chief Minister Yogi Adityanath, will officially open the event at 12 noon. This year’s edition promises to surpass the previous one in terms of scale, business opportunities, and global outreach.

The event aims to introduce the world to Uttar Pradesh’s rich craftsmanship, culinary delights, and cultural heritage. Products from various regions of the state will be showcased, while the flavors of India and Vietnam are set to be a major attraction for visitors at the event. Cultural programs will offer attendees a deeper understanding of the state’s vibrant traditions, making it not only a trade platform but also a cultural celebration.

The grand event will conclude on September 29, with Union Minister Piyush Goyal presiding over the closing ceremony. MSME, Khadi, and Village Industries Minister Rakesh Sachan highlighted the significance of the UP International Trade Show, stating that it has established itself as the global identity of Brand UP. With over 2,500 stalls and exhibitions, the event is showcasing the talent of Uttar Pradesh to both the country and the world.

So far, more than 350 buyers from 70 countries have registered to participate in the event and the number is.