Using an independent price comparison website, the research tracked thousands of grocery prices across eight of the UK’s biggest supermarkets – Aldi, Asda, Lidl, Morrisons, Ocado, Sainsbury’s, Tesco, and Waitrose – to find out how much each shop was charging for everyday items throughout the year. The results published on Sunday showed Aldi remained the cheapest supermarket in all 12 months of the year for a smaller shopping list of 56 groceries – including staples such as milk, butter, and bread. According to the study, shoppers who stocked up at the German discounter saved an average of £393 over the course of the year, compared with those who shopped at Waitrose – the most expensive alternative.
Harry Rose, editor of Which? magazine, said: “Our research shows Aldi has retained its crown as the UK’s cheapest supermarket in 2024. “After the added expense of the festive period, many households will be looking to cut costs. “Our analysis shows that by switching supermarkets, shoppers can make significant savings, highlighting the advantages of shopping around where possible.
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