1. A box of cult-favorite Clean Skin Club Clean Towels because drying your face with a towel that's touched every part of your body and ridden with acne-causing bacteria? No thanks. These towels are super soft and chemical-free — reviewers love using 'em with makeup remover and face wash to cleanse their face and say they've had fewer breakouts! Clean Skin Club is a US-based small business specializing in hygienic, vegan, and cruelty-free skincare products.
Promising reviews: "I saw an ad for these on TikTok and it made me think, is my dirty towel actually what could be causing my acne? Ever since using these my skin has been so much clearer. I have already rebought three times and can recommend them to anyone. I never thought my towel could be what’s causing me to break out, but these have been a game changer.
Who knew?" — jordan "I absolutely love these. They are great for my face. Really soft and VERY durable and strong, even when wet.
You can wash your face with it or just dry your face, either way, it’s the best option." — Sahara Get a pack of 50 from Amazon for $17.95 .
2. Anua heartleaf pore-clearing cleansing oil to dissolve makeup residue, blackheads, and excess sebum *without* clogging pores or over-drying skin. Reviewers say that they could actually see the oils and gunk leaving their face — kinda gross, very satisfying, and a major slay.
BTW, a lot of reviewers say they use this as part of their double cleansing routine. As the name implies, double cleansing is a method of cleansing your face twice: first with an oil-based cleanser, and again with a water-based cleanser to help get all the yucky stuff out of your pores. Promising review: "This is my first time ordering an oil-based cleanser and I’m so glad I purchased this one.
I originally saw this product on TikTok and wanted to see what the hype was all about. After using the cleanser on my dry face for 2–3 minutes, I could visibly see my white- and blackheads on my fingers. I was a little hesitant to try oil cleansing because I have acne-prone skin, however, my face has never looked better.
After each use, my face is as soft as a baby's bottom and my scarring doesn’t look as deep! The cleanser has a light clean scent. Not super strong! I am currently pairing this cleanser with the Anua Heartleaf soothing toner to achieve glass skin. #glassskinera" — Myshel Cagle Get it from Amazon for $17.
69 (also available in a mild version) 3. L'Oreal's Lumi Glotion — this illuminating moisturizer enhances your skin's natural glow with its shimmering color tint so you can achieve that ~sun-kissed~ look without having to roast in the heat for hours. Reviewers say it's just like the Drunk Elephant bronzing drops — and maybe even better! Check out a TikTok of it in action! Promising review: "This is EXACTLY what I was looking for.
I apply after moisturizer and makeup, highlighting under my eyes and brow bones. Not too sparkly, just makes me look like I’ve had enough coffee. Seems to last through hot and sweaty Florida days, so that’s a plus.
I’ve tried other luminizers, and for me they are usually too sparkly or weirdly colored. I tried an $$ Glossier one that remained strangely sticky the whole time it was on my skin. I will purchase again!" — DLW Get it from Amazon for $13.
98 (available in five shades). 4. A viral deep collagen overnight mask — if you've been looking for the ultimate glass skin hack, this is it.
The mask goes on white, and once your face has absorbed all the collagen, it turns transparent. Leave it on while you relax for a few hours or even overnight as you sleep, and your face will be super hydrated, firm, and glowy afterward. Promising review: "I got influenced by TikTok and I’m pleased to say the hype is legit.
I sleep in this mask and the next day my skin is so glowy and plump. That said, I have a small face and it takes a few hours for it to fully absorb and adhere. It’s a good value for the price, and I would recommend sleeping in this.
Wonderfully moisturizing and leaves my skin so bouncy and soft. Once it does fully absorb, I can sleep with my head on a pillow and it doesn’t budge" — Kate Get a four-pack from Amazon for $19 (available in three other styles). 5.
The luminizing Saie Glowy Super Gel because your inner radiance should also outwardly shine. You can wear it either by itself, mixed with foundation, or over your makeup, and it'll have you shimmering and glowing like the goddess you are. Check out a TikTok of it in action.
Promising review: "I complimented a woman on her skin and she told me about this product. I ordered it and, when I saw the ingredients I was doubly pleased. Squalane is part of it and I have been using that to maintain skin for many years.
I went to a party the other evening and was complimented on how good my skin looks . It can be worn by itself or under makeup. Looks glowing and natural and feels good.
" — Sandra E. Chatelain Get it from Amazon for $16+ (available in two shades and two sizes). 6.
A NYX primer that'll "blur" your pores and make your skin look smooth without adding any extra shine, creating the perfect base for the rest of your makeup. Check out a TikTok of it in action. Promising review : "This is a life-changing product for me.
I have HUGE visible pores that really age my face, as well as incredibly acne-prone skin that makes me break out from just about every product. I've started to use NYX Pore Filler on my face with some regularity, and it doesn't seem to cause any irritation or breakouts. It does an AMAZING job filling in and smoothing out my face texture.
The difference in my skin consistency is astounding. My skin looks so smooth when I use this product. In the photo, I'm using it on just one side of my nose and under the eye area, and the difference is very noticeable (I think!).
" — Jenny Penny Get it from Amazon for $14.97 . 7.
Garnier's Micellar Cleansing Water , which many reviewers prefer over Bioderma because it costs waaay less but removes makeup just as well. It also helps cleanse your face of dirt and oil without stripping essential oils, leaving your skin hydrated instead of feeling dried out. Check out a TikTok of the micellar water in action! Promising review: "I used to use Bioderma micellar water and it was my favorite.
Then I came across this little gem, which works just as great and is a heck of a lot cheaper. This is my favorite makeup remover. It's great for sensitive skin and removes heavy makeup.
" — Patrick Mahoney Get it from Amazon for $3.99+ (available in three sizes). 8.
A set of dentist-recommended extra-soft toothbrushes , perfect for anyone with sensitive gums that bleed when you brush too hard. It has over 20,000 soft, fine bristles that get in between your teeth and those hard-to-reach crevices. Now you can flash a big smile with sparkly clean teeth because brushing has become a breeze! Promising review: "I bought these for our eldest son who recently got braces.
Other brushes were irritating his gums, and I happened to see these on TikTok, so I thought what could it hurt. My son loves them — cleans his teeth, and no irritated gums. Will definitely be buying more in the future.
Highly recommended." — Stina Get a six-pack from Amazon for $6.19+ (available in 11 color combos).
9. Wet n Wild's Megaglo Blushlighter because we love a two-fer. This blush and highlighter complement each other so you don't have to worry about looking mismatched.
Perfectly highlighted *and* rosy cheekbones? Yes, please! Promising review: "For the price, this is an amazing highlighter. I heard about it on TikTok and I decided to try it out. I love it! Definitely recommend for an alternative highlighter if you’re not trying to spend a lot of money.
" — Salina Get it from Amazon for $5.47 (available in three shade combos). 10.
SkinSmart Facial Cleanser Spray , beloved by so many reviewers because it's just like the Tower 28 SOS spray , only way cheaper *and* double the size! It targets acne-causing bacteria without drying out your skin and helps soothe any redness or irritation — all you have to do is spray it on your face when you need an instant refresh! Check out a TikTok of it in action! Promising review: "I have ordered this twice now . If my skin is breaking out I just spray this on after washing my face and let it air dry . It is nonirritating and nondrying.
It has a light chlorine smell to me. I can use both morning and night with no irritation. After a few days of this, my skin started clearing up! I put some in a travel spray bottle and take it when I’m flying.
My skin always feels dirty on planes, and I spray it on a few times on travel days to freshen my face and hopefully kill some bacteria. It sprays over makeup with no issues. " — SaraSmile11 Get it from Amazon for $17.
46 . 11. Dae Cactus Fruit 3-In-1 Styling Cream — 3-in-1s don't have a good rep when it comes to hair products, but this styling cream defies that stereotype.
It smooths hair, defines curls, and preps hair for blowouts to give it that extra shine! The dragon fruit and prickly pear seed oil will leave your locks feeling moisturized, nourished, and silky soft. Check out a TikTok of the Dae styling cream in action. Dae is a small business that specializes in haircare and styling products.
Promising review: "This is the second time I've bought this product. It might seem pricey, but honestly, it's not. I used it every day for my slicked-back ponytail, and it lasted me a long, long time.
It smells amazing. It holds really well without making your hair feel crusty or greasy. It actually feels natural and soft.
" — Pedro ramos Get it from Amazon for $30 . 12. Kahi Wrinkle Bounce Hydrating Multi-Balm if you crave that "post-shower feeling" and ✨ glow ✨.
This K-beauty product deserves a spot in your arsenal ASAP because it combines the power of lip balm, eye cream, primer, and MORE — what?! Its salmon complex and collagen formula helps reduce fine lines and can keep your skin hydrated for 48 hours. OK, fine, I've convinced myself to buy one. Promising reviews: "Okay! So I was skeptical at first, but honestly this stick is life changing!! ! In a matter of minutes, my skin felt hydrated and plumped.
After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips, and wrinkles!! Game changer for me, will def try the others!" — Kristy "I have heard about the great Korean beauty products.
I have mouth lines that I don’t like. I thought I’d give this product a try. It definitely plumps up my skin which helps decrease the appearance of my lip lines.
It gives my normally dry skin a dewy finish. I really enjoy wearing it at bedtime. I’m going to be trying other items from this line.
Cool product, there’s a reason it took TikTok by storm." — nicky Get it from Amazon for $19.99 (available in six styles) 13.
Marc Anthony "Grow Long" Leave-In Conditioner Spray to strengthen your hair and reduce split ends. With its caffeine, ginseng, and vitamin E formula, it'll detangle and smooth out your frizzy hair. Your locks are about to look as healthy as ever.
Read more about how biotin shampoo could help with the fullness of hair at Cleveland Clinic . Check it out on TikTok ! Promising review : "This stuff is magical! Honestly, it’s the best leave-in conditioner I have ever used on my hair. I have highlighted long blonde hair that frizzes and tangles easily.
I have tried every leave-in product, and none has compared to this one. It softens, hydrates, smooths, and leaves my hair looking like I just walked out of a salon! Not to mention it smells divine!" — Penelope Get it from Amazon for $7.64 .
14. And a vented "Unbrush" because detangling your hair is no easy feat, but with the flexible long and mini bristles on this brush, it is. This hair brush works for all different hair textures and on both wet and dry hair.
Getting those knots out can finally be a pain-free experience, even if you have a sensitive scalp. Check out this TikToker using this bad boy to detangle their matted 4c hair. Promising reviews: "I absolutely love my brush!!! I am tender-headed, and finding a brush that gets rid of tangles without feeling as if chunks of my hair are being ripped out is amazing! I don’t have to use detangling spray with this brush, and it works fast to get the tangles out.
It used to take me 2+ hours to brush out my hair (long, easily tangles), but now it only takes 45 minutes. I love mine so much I have recommended this brush to everyone I know, and bought one for my in-laws." — Alyssa Reed "I saw this advertised on Instagram when a mom couldn't detangle her daughter's thick, and there was no editing, and the brush just glided through the little girl's hair.
I was skeptical bc of 'movie magic,' but it wasn't edited, so I went ahead and bought it to see for myself. This brush lives up to the hype. It detangles my hair like no other.
I'm African American and I got one for my niece and her mom (her mom is Mexican and white with very curly hair), and my friend has one for her daughter (Persian/Black with very coarse hair). It works like a miracle for all of us. " — Dani3ll Get it from Amazon for $18 (available in 28 colors).
15. The Ordinary's Oil Control Serum , a magical product for most of your skincare woes. Blackheads, whiteheads, acne, and dark spots — this serum can tackle it all.
It's enriched with water-based minerals and vitamins that'll target congested pores, regulate excess sebum, and leave your skin looking radiant. Note: If you use vitamin C as part of your skincare routine, this should be used at an alternate time as the niacinamide in this can interact and make pure-form vitamin C less effective. Promising review: "My skin looks so much better compared to when I wasn’t using it.
I saw people using this on TikTok and bought it, and it has been one of the best purchase I’ve ever done." — yenach0 Get it from Sephora for $6+ (available in two sizes). 16.
An aluminum-free, pH-balanced whole-body deodorant that'll keep your body smelling oh-so-fresh for up to 72 hours. You can apply it anywhere from your 'pits to your privates because yes, it's that gentle on your skin. Reviewers recommend "patch testing" this on a small area of skin before putting it on to make sure you don't have any kind of bad reaction.
Promising review : "I was very skeptical about the Lume product. I have seen the TikTok videos advertising it, and then I started seeing it being advertised on TV. I bought it mainly for my feet because I have a serious problem with foot odor no matter what kind of shoes or sandals I wear.
So, I decided if this stuff works on my feet, then it will work on practically anyone else. Oh, my goodness!!!!! It does really work! I have not had a single foot odor problem now in nearly two weeks since I began using it ." — Julie Murray Get it from Amazon for $19.
99+ (available in eight scents, including unscented ). 17. MagicMinerals AirBrush Foundation , a product that truly deserves its name.
Just spray some onto the included brush and apply it all over your face, and your skin will seriously look like the Facetune airbrush feature was applied. It goes on streak-free, doesn't look cakey, and seals in moisture, to name just a few reasons why so many reviewers love this foundation. Jerome Alexander is a small business that specializes in airbrush cosmetic products.
BuzzFeed Shopping writer Emma Lord swears by this: " HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof . This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all.
It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT.
" Promising review : "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." — Smickens Get it from Amazon for $19.
99 (available in 12 shades). 18. Or the bestselling Tirtir foundation — if you've been looking for a foundation that doesn't crack, cake, or crease, you can stop your search because this bb is the one! It lasts up to 72 hours, provides buildable coverage, and conceals redness, blemishes, and dark circles.
Plus, the hibiscus and red propolis extracts enhance skin elasticity, aka giving you that desirable "glass skin" effect. Check out a TikToker applying the foundation. Promising review: "I’m absolutely in love! The 21N Ivory shade perfectly matches my skin tone and gives me a flawless, glass-like finish.
The coverage is buildable, so I can go from a light, natural look to full coverage as needed. It’s lightweight and lasts all day without feeling heavy or cakey. The semi-matte finish keeps my skin looking fresh and radiant.
Plus, the compact packaging is perfect for on-the-go touch-ups. If you’re after a high-quality foundation that delivers, this one is a must-try!" — great p Get it from Amazon for $15+ (available in 30 shades and in two sizes) If you don't know what shade you are, they also have trial kits for $1.50 ! 19.
Sol de Janeiro Cheirosa '62 , a body and hair mist with a pistachio and salted caramel scent that smells like a tropical paradise and will make you want summer to last forever. One reviewer describes it like this: From the second they spritz it on, they're transported to a sun-drenched beach *AND* it leaves a lingering aroma that turns heads — yup, that's how good this magical potion smells. Trust me when I tell you this, no matter which scent you choose, you can't go wrong.
I've literally walked into Sephora with the sole purpose of smelling all the Sol de Janeiro mists and, for the life of me, could not choose my favorite because they're all a-ma-zing. Promising reviews: "All the TikTok hype was worth it! This smells amazing" — Hope "As someone who adores the essence of summer, this has become an instant favorite in my collection. This delightful mist is a true embodiment of tropical bliss.
From the moment I spritz it onto my skin and hair, I am transported to a sun-drenched beach, surrounded by swaying palm trees and the gentle lull of ocean waves. The fragrance is an exquisite blend of notes that evoke warm, sunny days and carefree moments. "What sets this fragrance mist apart is its versatility.
Not only does it envelop my body in a captivating scent that lasts for hours, but it also adds a touch of luxury to my hair, leaving behind a subtle, lingering aroma that turns heads wherever I go. Whether I'm lounging by the pool, running errands around town, or simply indulging in a bit of self-care at home, the Sol De Janeiro Mist never fails to uplift my spirits and evoke feelings of pure joy and relaxation." — sonny ౨ৎ Get a 3-ounce bottle from Amazon for $25 (available in five other scents).
20. A vegan under-eye brightener that helps reduce dark circles and balance bluish tones using hyaluronic acid and shea butter, which also nourish and hydrate your skin. So if you've been staying up well past your bedtime for the past week (and it shows around your eyes), this miracle cream will come to your rescue.
This medium-coverage concealer can be applied with your fingers or a brush. Promising reviews: "I believe I was born with dark circles under my eyes, and I have spent the last 50+ years looking for something that will cover my dark circles. I’ve spent a lot more money on products that do a lot less.
And I was very hesitant to buy something so inexpensive as I thought it would not work. I was surprised to find my circles a lot lighter, and my eyes are looking much more alert and younger. I’m very pleased with this product!" — Lafinrsm "This product is so reasonably priced.
I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup.
I recommend it." — Placeholder Get it from Amazon for $6 (available in two tones). 21.
Or Good Molecules Yerba Mate Wake Up Eye Gel if your eyes feel like they're sewn shut because of how puffy and swollen they get. This tube is packed with caffeine and hyaluronic acid to wake up your peepers and minimize all that swelling! Promising reviews: "I love this product and have noticed a huge difference when using it consistently. I am on the younger side and don’t have the worst under-eye bags, but on those occasional mornings when my eyes are puffy with somewhat visible dark circles, this product definitely does the trick! Honestly, I love all the Good Molecules products.
" — Hayden Smith "Saw this on TikTok and decided to give it a try since the price was amazing. OMG, buy it. I’ve always had dark circles under my eyes and now fine lines and crows feet.
While this doesn’t completely eliminate my dark circles, the fine lines are really diminished. It wears extremely well under makeup and doesn’t feel cakey or like there’s a ton of product on." — K.
Grant Get it from Amazon for $5.99 . 22.
Acure Brightening Facial Scrub that's a lil' different from competitors because this one actually keeps its grittiness — you can really *feel* it exfoliating your skin without being too harsh. With its sea kelp and French green clay formula, it'll leave your face as soft and smooth as velvet. Check out a TikToker using this scrub! Promising review : "It’s a pleasant, gritty scrub that doesn’t hurt my face with salt or anything that feels like sandpaper.
It’s moisturizing, exfoliating and lovely. I follow up with my skin oil, serums and moisturizer. My makeup goes on like butter.
I’ll buy this again." — JBF Get it from Amazon for $11.99 .
23. E.l.
f.'s Holy Hydration Lip Mask to perfect your pout. Reviewers compare it to Laneige's lip mask; one even says this E.
l.f. one is "leaps and bounds a better product.
" It goes on silky smooth, and you can leave it on overnight to let the hyaluronic acid, squalane, and castor seed oil work their magic. Check out this TikToker comparing it to the Laneige lip mask! Promising review: "If I could give this lip mask 100 stars, I would. What is there not to love about this product? It's beyond moisturizing and quite soft as you put it on, like butter.
The scent has me perplexed, not sure that's the correct word to use. I know that scent, it reminds me of something from the '70s or '80s. The scent takes me back, but to where I do not know.
AAAA++++, it's a must-buy !" — Stina Get it from Amazon for $7 . 24. The bestselling, cruelty-free Essence Lash Princess mascara that enhances your beautiful lashes with its cone-shaped fiber brush — with such dramatic (+ clump-free) results, you won't need extensions or falsies ever again.
Reviewers swear it delivers the same (if not better) results as name-brand mascaras for less than $5 — the 250,000+ 5-star ratings don't lie! Check out a TikTok of someone applying the mascara! Promising review: " Holy grail mascara! I've used this mascara for about three years now and it still tops any other mascara I've tried. It will transfer if you apply it to your lower lashes, so I use a different mascara for my bottom lashes, which I don't mind at all. I always get asked if I'm wearing falsies! It's a mascara that stays wet longer, so I always apply one coat, let it get tacky, then apply a second coat for best results.
" — Joseph Gonzalez Get it from Amazon for $4.99 . 25.
Plus, Essence's Volume Booster Lash Primer to help give your lashes that extra boost without spending big bucks on extensions or falsies. After you apply this, put on your favorite mascara and it'll give you the volume and length you so desire. Just apply it until you see a thin, white layer, then let it sit for 20–30 seconds before putting on mascara.
Promising review: "I saw this primer recommended on TikTok, and they were right. Let it dry before mascara application, and it does wonders. Adds volume! Stays all day.
" — JC Get it from Amazon for $4.99 (available in a three-pack). 26.
Joesoef's pharmaceutical-grade anti-acne sulfur soap that's definitely not your typical Dove soap bar. Those who deal with acne, rosacea, dermatitis, and clogged pores swear by because it does an A+ job at clearing their skin and relieving tenderness. Check it out on TikTok ! Joesoef Skin Care is a small business that specializes in anti-acne skincare products.
Promising review: "I recently saw a dermatologist talk about those clogged pores on and around your nose. If they are of uniform size, they aren't blackheads. She suggested using a sulfur soap to get rid of or minimize those stubborn clogged pores.
This has a slight sulfur smell, it is not overwhelming, and it disappears when dried. It works! My pores are much smaller. After applying and drying, moisturize.
" — Sandy G Get it from Amazon for $12.99 (also available in multipacks). 27.
Sol De Janeiro Bum Bum Cream to help smooth and tighten skin with its caffeine and guaraná extract formula. Reviewers rave about how it helps reduce the appearance of stretch marks (if that's something you're looking to address — but remember you look fab 🎶 just the way you are 🎶)! Plus, it has a pistachio, salted caramel, and vanilla scent..
.oops, that just made my mouth water. Check out a TikTok of it! Caffeine is an antioxidant that can brighten skin complexion and temporarily reduce the appearance stretch marks and cellulite, if desired.
Read more about the skincare benefits of caffeine at the Cleveland Clinic ! Promising review: "Y'all. This stuff smells like heaven . Somehow this scent is appropriate for summer and winter at the same time.
It absorbs quickly with no sticky feelings afterward . The one thing that might deter some people from buying it is that there is a shimmer to it. Once I've used it on my hands, I notice that in sunlight, my skin has a bit of a glimmer.
I personally love this and can't wait to use this lotion during the summer. I think it's 100% worth the high price tag. When I can summon up the will to spend the money, I'll be buying the body wash , spray , and full-sized lotion as well; currently, the mini lotion stays in my purse.
" — Elizabeth Get it from Amazon for $24+ (available in two sizes and a refill pack). 28. A set of "Mini Scoops" ice cream-themed face masks with three different flavors that serve different purposes.
The "Cake My Day" hydrates with hyaluronic acid, "Matcha Much?" soothes skin with aloe, and "Feelin' Groovy" uses strawberry seeds to exfoliate. See, ice cream CAN be good for you! Promising reviews: "It is so cute, trendy, and aesthetic. It smells so great.
I first saw it in TikTok, and I was like, I have to buy it and try it out." — thecrossinglife "This product not only is so soft but smells absolutely wonderful. It smells just like cookies and cream.
It’s a nice treat-yourself product. It’s nice and cooling. When I washed it off of my face, my skin felt so nice.
It comes with a spatula, too. I love it!!!!" — Angela Get a set of three from Amazon for $17.89 .
29. Eadem's Le Chouchou lip softening balm , a lip treatment, exfoliant, and moisturizer all packed into one gorgeous tube. The metal applicator leaves a cooling effect, and after applying it, your lips will be as glossy as ever and tinted with a gorgeous shade.
Plus, the formula is thick, so a little goes a loooong way. Check out a TikTok of it in action! I recently received this lip balm and I refuse to be without it, I'm not even exaggerating. Whenever I realized I've left my apartment without it, I go back and get it — it's that good.
My favorite thing about this lip balm is the metal applicator. I've never seen anything like it! It's cooling to the touch and goes on so smooth without leaving any residue behind. As a lip product connoisseur, this is by far my favorite because not only does it leaves my lips hydrated as heck but it also adds a tint of color so I don't need to go over it with lipstick or a colored gloss! Promising review: "Such a great lip balm.
It really delivers that needed hydration and keeps my lips smooth and free of flaking and dry patches. I have chronically dry lips and this balm really makes a difference for me. Love the color and applicator.
" — bonita12 Get it from Sephora or directly from Eadem for $24 (available in five shades). 30. Or! Summer Fridays Lip Butter Balm — chances are if you've spent some time on TikTok, you've come across this holy grail product that so many reviewers swear by.
The shea and murumuru seed butters will help soothe and relieve your chapped lips while the vegan waxes leave 'em shiny all day. Plus, it'll leave a gorgeous tint, so it's basically like a gloss and balm in one! Promising review: "I was definitely influenced into getting this from TikTok, but I am so glad I did! This balm is so gorgeous and so soft and buttery on the lips. I'm obsessed and now have three flavors!" — loganrenee Get it from Sephora for $24 (available in six shades).
31. Or!!! E.l.
f.'s "Squeeze Me" lip balm for a budget-friendly alternative. It'll keep your lips moisturized with a gorgeous sheer tint of color, thanks to the hyaluronic acid, shea butter, and goji berry formula.
Your pout is about to be luscious as heck. BuzzFeed Shopping writer Emma Lord says, "I love love love this lip balm. I compare it to the $24 version from Summer Fridays, which I've been splurging on — I love that brand because it lasts so long and is so high quality, but this $4 E.
l.f. version feels comparable and, more excitingly, comes in smaller versions so I can stock my totes and bathroom with them whether I'm at home or on the go.
It's hydrating, lightweight, doesn't get sticky, and adds a perfect ~subtle~ gloss whether I'm using it alone or on top of a lip color. I love the vanilla flavor so much, it's got a similar vibe to the birthday cake flavor that Glossier sometimes carries." Promising review: "I have one in my car, one in my purse, and one at home.
These just feel so good on your lips! The flavors are very true to their name. They are pretty small though, so if you use it often it won’t last long (which is another reason I have three of them), but for $4 each it is worth it. I sometimes like using this before putting on the E.
l.f. Lip Reviver Oil .
Such a great base to an awesome lip oil!" — Jax "I got this product because of the hype of it on TikTok. This lip balm smells SO GOOD. And hydrated my lips.
" — kayla Get it from Amazon for $4 (available in five flavors). 32. Nyx Brow Glue to sculpt your arches so you can craft your desired shape, volume, and texture.
From natural to feathered brows, you can achieve anything with this baby. It doesn't get tacky or flaky like other glues *and* holds up well against sweat! Check out a TikTok of the brow glue in action. Promising reviews: "For forever I would use hair spray to hold my eyebrows, and throughout the day, I would sweat through it and it wouldn’t last.
This product is awesome; I’ve had it on my brows for a 9-hour shift and they are still in place! Also I'm glad to say it doesn’t dry and get flaky , nor does it feel uncomfortable on the skin. I use brow powder and this does NOT effect the look of the powder nor does it smudge it. I will FOREVER buy this product.
" — Shelby "The Boy Brow from Glossier was my ride or die eyebrow product for years, but the tubes are so small and they raised the price so I could no longer justify it. This brow glue is the closest thing I’ve found to Boy Brow and it’s half the price! Will definitely repurchase." — Alex Get it from Amazon for $9.
97 (available in six shades, including clear). 33. A delightfully versatile matcha-infused moisture stick reviewers love for soothing dry skin, whether it's your parched lips or dry patches on your face.
Plus, the matcha tea powder helps reduce dark circles and puffiness — now that's what I call benefits on top of benefits! And the packaging is recyclable! Check out a TikTok of the matcha stick in action. Cocokind is a San Francisco-based, woman-founded small business that specializes in botanical-forward skincare with an emphasis on both physical and mental health. Promising review: "This is my first time using the MyMatcha stick and I looovvveee it! I have it on me pretty much all the time so I can dab a little bit on my dry spots as I need to.
It softens up my dry areas and even decreases the swelling of my acne! I've used it as a moisture stick, an acne anti-inflammatory, and even a fly-away tamer . It's a great multitasking product." — alizza d.
Get it from Amazon or direct from Cocokind for $9. 34. The TikTok-viral Tymo straightening brush — it gives the same results as a flat iron, but it's waaay easier to use.
Just give your locks one or two comb-throughs, and bada bing, bada boom: You've got straight hair without the frizz. Reviewers love it because it takes them way less time to straighten their hair — some even say it takes only 10 minutes!!! Reviewers with 2a– 4c hair love this straightener! It comes with a detangling brush, two clips, a heatproof glove and a traveling bag. I've seen this all over TikTok and the results are so amazing — I'm not even kidding, I have super straight and thin hair but I still want it.
Check it out here ! Promising review: "I kept seeing this advertised and thought it can't work that well on my hair. My hair is long, thick and curly and it would take me at least an hour using my old straightener. Well, I was wrong! This little baby makes it easy and quick to straighten it now.
The first time I used it I was astounded! It really works beautifully and the clips that come with it are truly helpful. I don't use the glove or the little oval brush it came with though. Don't hesitate or you will regret never getting one! Definitely worth every penny!" — 3dogmama Get it from Amazon for $44.
99+ (available in three colors). 35. A cosmetic bag that'll seriously make you feel like Mary Poppins because of how much it holds.
Want to bring a full-sized toothpaste? Boom, it fits. Micellar water? Drop it in there. All your skincare and makeup products? Put 'em in! The inside is separated with a clear pouch for your brushes, and both sides of the bag are sooo roomy and have little pockets! Reviewers also ADORE that it opens wide and flat so they can see everything in it (unlike other makeup bags 😒).
Check out a TikToker packing their bag! I don't know about you, but when I travel I have to pack all my beauty products (hair care, toiletry, makeup, skincare) into like three different bags because none of the ones I own are big enough. Well, reviewers say that this magnificent bag holds EVERYTHING they need. Promising review: " The design of this bag is genius .
I bought a new makeup bag after realizing my old one was getting really old and worn out and I hated the new one. It was impossible to reach into and to get to anything that wasn't right near the zipper opening, I had to unpack the whole thing. I ordered this just in time for a trip and it has been life changing honestly.
I can not imagine ever using a makeup bag that doesn't open like this. I even use it at home, and I just keep it open on my counter and everything is accessible ALL the time. I am amazed by the total capacity it can hold while zipping together nicely.
It is easy to pack because its rectangular, and it was easy to clean when I had a primer spill a couple of weeks ago. Absolutely would recommend." — Helen Get it from Amazon for $23.
99+ (available in 25 colors/styles and two sizes). 36. The Cosrx Snail Mucin 96% Power Repairing Essence , a cult-favorite for good reason: It soothes dehydrated skin and reduces dullness, and it's perfect for ALL skin types, even if you have oily skin! Don't worry, no snails were harmed in its making (so Gary, you're safe).
Promising reviews : "I’m in my 40s and have spent SO much money on skincare in the past few years and have finally found my holy grail. It felt moisturizing (I live in a hot tropical climate and most true moisturizers leave my face looking oily), cleared up my nose breakouts, evened out texture, kept oil under control, and even made my blackheads WAY less prominent. It has a gooey, almost sticky consistency that spreads very smoothly over the face and dries to nothing.
I use it before applying my retinoid at night and add a layer after. In the morning, I use it before sunscreen ( Australian Gold ) and don’t need to wear makeup anymore! Believe the hype!" — kaya "I saw this a couple of times on TikTok and decided, for the price it was definitely worth a try. Oh my gosh, do I wish I tried it sooner! I’m in my late 30’s so I have a few lines and some texture.
This has helped moisturize and even out my skin so much, and my face feels heavenly! My skin is pretty sensitive and I absolutely cannot stand when something smells bad, I haven’t had any problems with this product at all. Just a warning to people that are allergic to shellfish, be careful with this product because you could have a reaction." — Mandy Bompiani Get it from Amazon for $14.
99 . 37. A moisturizing TirTir milk toner if your skin needs a little hydration boost before moisturizing or putting on makeup.
It's formulated with chamomile, which reduces redness and irritation, and rice bran extracts to help even skin tone and enhance brightness. Psst..
.It's also alcohol-free, paraben-free, and fragrance-free, making it perfect for even the most sensitive of skin. Promising reviews: "For a toner, this is SO hydrating and just heavenly.
It's perfect for makeup prep as it has just a tad of tackiness right after applying. Goes on under my serums and moisturizer perfectly and I've noticed a huge difference in my skin. I saw it recommended by a YouTuber and tried it and it's now a daily use for me, which is rare because I have very sensitive, acne-prone skin and I'm very picky about skincare.
I can't recommend this enough, truly." — Amazon Customer "One of my favorite finds from watching TikTok videos. Definitely worth the hype.
Feels amazing on the skin. I keep it in the fridge!!" — VickyT Get it from Amazon for $13+ (available in two sizes and a lighter version). 38.
A shea sugar scrub here to make your skin silky smooth and smell scrumdiddlyumptious. The sugar, which is a natural exfoliant, will scrub away dead skin, and the AHA will help brighten and tone your skin! Check out a TikTok of it in action. Promising review: " You simply will NOT believe how smooth and soft your skin is after just one use.
Right out of the shower, your skin is transformed to near perfection! I’m still in awe! With regular use, your skin becomes clear and all those dark spots and “strawberry legs” disappear. I’ve tried dozens of body scrubs and this one is hands down the best. TIP: Make sure your skin is slightly damp, NOT WET.
If your skin is too wet, the exfoliating crystals melt without doing much. On damp skin, you can feel the crystals working their miracles. This is actually a good thing because you can customize the strength/harshness of the scrub to the sensitivity of your skin!" — LadyLoLinda Get it from Amazon for $8.
94+ (available in 24 scents). 39. Mixsoon Bean Essence , yet another K-beauty staple reviewers love because it exfoliates and hydrates their skin at the same time — that's pretty darn tootin' marvelous.
The fermented bean, barley, and pomegranate formula helps to remove dead skin cells, deeply hydrate, and revitalize your skin tone. Promising reviews: " I saw this all over TikTok/Instagram and decided to buy it because I have a lot of sebaceous filaments on my chin and nose. It's a little expensive but I took a gamble: It works! You can physically see the sebaceous filaments come out of your pores, it is not the product bunching up.
My problem areas were so much smoother after using and are left with a moisturized glow. I then proceeded to have my boyfriend use this product to see of it worked this good on everyone on the first try and it worked on his nose as well. Amazing stuff.
🩷" — Losa "I have hyperpigmentation and oily skin. I feel this product regulates my oil production and it helps my makeup look so flawless. 10/10.
" — MissKayMae Get it from Amazon for $14.90+ (available in two sizes). 40.
Bubble Skincare Slam Dunk Face Moisturizer you may just buy because of how cute the packaging is (kidding! kind of). The moisturizer itself has a super light, creamy consistency with an aloe, vitamin E, and avocado oil formula and can also be used as a base for your makeup. It'll leave you glowing and your skin feeling nourished and hydrated.
*Plus* the pump dispenses the moisturizer in the shape of a tiny flower — cuteness overload! Promising reviews: "This product is great for sensitive skin because I break out with everything but this. It is so light but extremely moisturizing. It has changed my makeup game as well!! My skin is so soft and not flaky! It is not expensive and works wonders!! It is a great product to use if you are looking for something.
I also love the pump bottle!" — Jessica Cheney "I first saw this on TikTok and thought I’d try it out. I love it! The pump helps it not clump up and it goes on so smooth. My face stays moisturized all day long and I would recommend this product to anyone with super dry skin!" — Katelyn Get it from Amazon for $14.
98 . 41. A nongreasy hair wax stick so you can tame your flyaways when you want that slicked-back hairstyle.
Its castor oil, avocado oil, and vitamin E formula helps to nourish, soften, and make your hair ✨ shiny ✨. BTW, over 90,000 customers swiped right on it in the past month — what does that tell you? Check out a TikTok of someone using the wax stick for a slicked back look. I started doing slicked-back buns because I got curtain bangs and HATED the way they looked on me.
When I first started out, I used styling gel , which refused to keep my hair in place because of my strange hair part. I kid you not, it took me TWO hours to finally kind of get the results I wanted. Then, I saw this miracle product being used all over TikTok, along with the Dae styling cream (which I never bought because it's quite $$$), but turns out, I didn't even need it! I just used this wax stick all over my head and my hair did not budge the entire day .
Plus, I have so many baby hairs and flyaways and this miracle stick kept 'em all at bay. I will admit, it's quite difficult to wash out of your hair and may need a few round of shampooing, but I started using this Kristin Ess clarifying shampo o and it did the trick! Promising review: "Thought this would be an inferior product for the price. I’ve always used Bed Head , but this time, when I saw what Bed Head cost, I took a gamble on this wax stick.
Guess what?! It works the same as the more expensive Bed Head. So save your money and enjoy this affordable, great product." — AJ Carrelli Get it from Amazon for $7.
99 (available in multipacks). 42. A crème to powder waterproof eyeshadow stick that comes in three different finishes — shimmer, matte, or metallic — that'll make your eyelids pop like never before! You don't even need a brush to apply it thanks to the built-in smudger, which is also perfect for on-the-go touchups.
Sooo many reviewers say it stays on all day, though, so you probably won't even need to bring it with ya! Here's a TikToker applying the eyeshadow! Promising review: "I recently decided to try a cream to powder based eyeshadow based on a friends recommendation. I tired a very popular brand name and I liked it so I started using it regularly. My frustration with it was using my fingers to blend it.
I did not like getting the product on my fingers. I decided to try the Julep Eyeshadow because I liked the cream but this one advertised a blending tip. Well let me just say.
...
I LOVED IT!!! The shadow colors are so beautiful and there are so many choices! There are choices between mattes, shimmers and metallics. Something for everyone!!! I have purchased about 10 colors now and only use this eyeshadow! The trick to this one is the blending tip!!!! Wow what a game changer that is! I get a perfect blend on my eyes every time and it is so quick and easy. This product gets a big TEN with me! Try it! You will love it!!!!" — Susan Garrison Get it from Amazon for $16 (available in 57 shades).
43. An individual lash kit because the thought of spending hundreds on extensions sends shivers down your spine. You'll be able to get luscious lashes from the comfort of your home, for a *fraction* of the price! Promising review: "I have never used false lashes.
When I kept seeing these lashes on TikTok and how easy they were to apply, I had to try them. They really are that easy and they look great! I simply followed the mapping I wanted on the package and I had them on in less than 10 minutes." — Amy Frye Get it from Amazon for $9.
98+ (available in 26 styles, some come with the applicator). Reviews have been edited for length and/or clarity..
