Since its inception in 2009, the Rolls-Royce Ghost has been a defining force in the brand’s evolution, reshaping how modern generations experience luxury. With the unveiling of the Ghost Series II, this legacy continues, blending bespoke craftsmanship with a driver-centric focus that speaks directly to a contemporary audience. Chris Brownridge, Chief Executive of Rolls-Royce Motor Cars, said, “Ghost is renowned as a uniquely expressive, agile, and self-assured representation of the Rolls-Royce brand.
At our clients’ request, this new Series II iteration remains faithful to these principles, incorporating a potent and uncompromising engine and the essential potential for Bespoke.” This iteration brings meaningful exterior and material updates, making an even more expressive and impactful statement. The transition from the Phantom VII to new icons like Wraith, Dawn, and Ghost has redefined Rolls-Royce as an approachable, dynamic brand.
Designer: Rolls-Royce The 2024 Ghost Series II marks an important chapter in this journey, merging cutting-edge design with the craftsmanship that Rolls-Royce is known for. Juliane Blasi, Head of Exterior Design at Rolls-Royce Motor Cars, commented, “Ghost Series II represents the fundamental tenets of Rolls-Royce—serenity, effortlessness, and elegance—distilled into an expressive, monolithic form. Our clients asked for a design that would provide a stage for their Bespoke color and material choices, whether quiet and restrained or .
