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The magical nightly parade, presented by the Kemper Freeman family and The Bellevue Collection, brings joy to the holiday season from the day after Thanksgiving to Christmas Eve BELLEVUE, Wash. , Nov. 14, 2024 /PRNewswire/ -- The Pacific Northwest will be delighted this year as Snowflake Lane celebrates its 20 th anniversary.

This can't-miss, nightly parade, presented by The Bellevue Collection and the Kemper Freeman family, takes place between Bellevue Square and Lincoln Square from NE 4 th to NE 8 th Streets at 7 p.m. every night from Friday, Nov.



29 through Tuesday, Dec. 24 . Guests can watch the show from the sidewalks on either side of Bellevue Way and at designated street viewing areas along Lincoln Square.

For more information on Snowflake Lane and insider tips to know before you go, visit snowflakelane.com . "Snowflake Lane has been a cherished Northwest holiday tradition for two decades and that's a milestone we're very proud of," said Jennifer Leavitt , vice president of marketing for The Bellevue Collection.

"Thanks to the performers, production team and the Kemper Freeman family, we can continue this special tradition for our guests year after year, sharing a memorable experience for family and friends." From Black Friday to Christmas Eve, The Bellevue Collection is transformed into a winter wonderland where visitors can enjoy a colorful light show, falling snow, festive floats, costumed characters, holiday dancers, cheerful singing and Santa himself. The annual s.

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