Prayagraj: In a first, around 100 top handicraftsmen from across the country will showcase their finest creations at Maha Kumbh. With preparations underway to broadcast the exhibition live, the showcase will feature everything from Banarasi sarees to prominent South Indian crafts, with special focus on Prayagraj's Moonj products. Tanya Banerjee, assistant director of the Handicraft Service Center, said, "The event will bring spectacular works of 100 leading craftsmen of the country to an audience of over 45 crore people worldwide.
A highlight of the exhibition will be the ‘one district, one product' initiative, offering a vibrant display of diverse regional arts from across India." "This grand event, set to be held on the banks of the Sangam, marks the first national-level showcase of its kind, celebrating the spiritual, majestic, and innovative spirit of the Mahakumbh," she added. The exhibition will feature handcrafted artworks from artisans across India, available for both purchase and sale.
To facilitate this, a dedicated India Handmade website has been launched, positioning itself as a competitor to major global e-commerce platforms. This site will allow people from India and around the world to buy and sell unique handicrafts. The exhibition will showcase a diverse range of products, from Varanasi's soft stones to Jammu and Kashmir's Pashmina shawls.
Other attractions will include Prayagraj's Moonj crafts, Banda's Sajar stones, Mahoba's Gaura stones, Jhansi's soft toy.