Before making an investment – however big or small – it’s important to evaluate what you already have in order to determine whether you need said item. This avoids doubling up or buying something that you genuinely won’t wear or use, plus it builds an awareness of your favourite pieces and those that are gathering dust. Read more: The Key Autumn/Winter 2024 Trends To Know Now If you’re keen to control your shopping tendencies, then perhaps consider setting yourself limitations – as British Vogue ’s senior sustainability & features editor Emily Chan did at the start of last year .
She committed to adding only five pieces to her wardrobe over 12 months, inspired by a 2022 report from the Hot or Cool institute that outlined the need for everyone in the world to reduce their annual fashion consumption to five items for the industry to stay within its carbon budget. “From the outset, I wasn’t being honest with myself about my own shopping habits,” Emily reveals. “You see, despite writing about fashion’s many, many problems day in and day out, I am not immune to the power of the marketing machine and the constantly changing trend cycle.
” Spoiler alert: despite the challenges faced, Emily succeeded. “In 2024, I still plan to keep my five-item allowance in mind, while giving myself some flexibility if I do buy second-hand items, or want to champion a brilliant, eco-minded designer,” she remarked at the end of 2023. Speaking for the wider Vogue team, inve.
