For years, all I had known about Assam was from the prism of its identity as home to India’s endangered one-horned rhinos and the mystical Kamakhya Temple. Googling tea estates also threw up images of lush landscapes but that was about it. As a family of six who’d travel every chance we’d get, our North-Indian gaze was mostly fixed on India’s southern gems.
The east was away from our travel bucket lists. But no more. Assam is now emerging as India’s next major travel hotspot, and for all the right reasons.
Assam’s Travel Boom Is Here Recent developments have placed this northeastern gem in the global tourism spotlight, making it a must-visit destination in 2025 and beyond. The state’s eponymous Kaziranga National Park has also been in the spotlight, with visits by PM Modi, and the announcement of a luxury five-star resort in the area, adding to this momentum. What’s more, UNESCO’s recent addition of the Charaideo Moidams—often referred to as the 'Pyramids of India'—to its World Heritage List has further elevated Assam’s global appeal, ensuring the state sees a dramatic rise in visitor numbers, both domestic and international.
According to Bharat Malik, Senior VP – Air and Hotel Business, Yatra Online, “domestic tourists form the majority of visitors to Assam, with a 75:25 ratio compared to international travellers. However, there has been a steady rise in international arrivals, with a year-on-year growth of approximately 30-35%. This indicates inc.
