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From the ubiquitous buckle ballerinas and knitted logo vests to statement accessories (think balaclavas and keyrings), cool-girl label Ganni epitomises Copenhagen’s playful and print-heavy approach to fashion . Responsible for some of the biggest trends of recent years, Ganni’s signature style has seeped into the high street. Not only has it put ballet flats and bows on the map, the label has also helped cause a leopard print renaissance.

The brand’s bestselling leopard print blouse (£185, Ganni.com ) has been followed by similar styles at Asos (£7.50, Asos.



com ) and Damson Madder (£27.50, Damsonmadder.com ), while you can shop alternatives to the label’s famous leopard print jeans (£235, Ganni.

com ) from the likes of Marks and Spencer (£45, Marksandspencer.com ) and Nobody’s Child (£69, Nobodyschild.com ).

Now, a leopard print puffer from Asda (yes, really) has gone viral on TikTok, due to it looking similar to Ganni’s coat (£625, Ganni.com ) while costing nearly £600 less. Though one of the more unlikely destinations for trend-led fashion, the supermarket’s clothing line , George, is a go-to for budget alternatives to your favourite designer brands.

Costing just £38, George’s puffer is characterised by a similar bomber silhouette, hood and leopard print finish as Ganni’s garment. Here’s everything you need to know, including how to shop online. If you’ve been hesitant about splashing out on Ganni’s signature coat (£625, Ganni.

com ), the goo.

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