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The publication Great G-Shock World recently that Casio will launch a Barbie-themed G-Shock watch in February. The model, called GMA-S110BE, GMA-S110BE-4A, or GMA-S110BE-4AJR, is based on the GMA-S110 series and will likely be a limited edition. Now, Jebsen, an official Casio seller in Hong Kong, has confirmed the watch and hinted at its release date.

This is a standard watch and has no kind of feature embedded. Barbie G-Shock is a Pink Jewel For Those Who Want to Pay $204 for a Standard (Yet Unique) Sports Watch The GMA-S110BE-4A watch has a mostly pink look, with different shades on the face, case, and strap. It features Barbie branding and a heart-shaped detail on the speed dial, fitting Barbie’s fun style.



The design blends fashion with durability, making it a stylish yet tough accessory. The GMA-S110BE is a mix of digital and analog. It covers 29 time zones and has an automatic calendar that works until 2099.

Other features include a stopwatch, a countdown timer, and five alarms. The watch runs on a CR1220 battery that lasts about two years. It is built to handle rough conditions while keeping a trendy look, making it appealing to both collectors and casual users.

A marketing page shows that customers can enter a draw to buy the starting February 10th, with an expected shipping date of February 24th. The watch is priced at HK$1,580 (US$204) in Hong Kong, but it’s unclear where else it will be sold or how much it will cost in other regions. Meanwhile, Casio Japan has .

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